New Awards Program for Techies.

The National Association of Broadcasters, in conjunction with Amazon Web Services, has a new awards program to recognize people and companies who develop, and products that are developed, representing outstanding innovations in media technology that promote conservation and reusability of natural resources and foster economic and social development. The new awards include the Sustainability Champion Award, to honor those who drive sustainability efforts and programs; the Sustainability Leadership Award, which goes to organizations that have launched or completed sustainability initiatives in the past 12 months; and the Sustainability Product or Service Award, to honor products or services launched in the past 12 months that significantly improve sustainability or provide sustainable market alternatives. The awards will be handed out during the NAB show in April.