NAB debuts recruitment campaign.

The National Association of Broadcasters (NAB) launches the “You Belong Here” campaign, in collaboration with the NAB Leadership Foundation, to recruit young and diverse talent into the broadcasting industry. Addressing the urgent need for new talent, the campaign provides stations nationwide with resources to showcase job opportunities and attract candidates. The digital toolkit includes customizable spots, educational videos, and social media assets guiding job seekers to YouBelongHere.media. The initiative highlights career possibilities in on-air, sales, engineering, and beyond, aiming to diversify and invigorate the broadcasting sector. NAB President Curtis LeGeyt emphasizes the campaign’s commitment to showcasing broadcasting as a career offering unique opportunities for innovation and community service. Success stories like the Michigan Association of Broadcasters’ “Be There” campaign inspire similar initiatives to engage young broadcasters from high schools and colleges.