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Web Basics:
Add-Ins for Your Website

As part of the ongoing series on Web Basics, here is a list of some components you can add to your site to enhance its content, keep it fresh and generate revenue.

Type   Service   Description   Link   Cost
Ad rotator-tracker   AdButler   Set up rotations for all the banner ads you sell. Track views and click-throughs.   www.adbutler.com   Free with ads; ad-free, from $19.95/month depending on traffic
News   CNN   Headlines and link   www.cnn.com/tools   Free
News   MSNBC   Headlines and link   www.msnbc.msn.com/id/21712546   Free
Weather   Weather Channel   Current conditions and link   www.weather.com/services/oap.html?from=footer   Free
Weather   Weather Underground   Current conditions and link   www.wunderground.com (enter your location, then scroll down to the “Free Weather Stickers” link)   Free
Misc.   Pollen Count   Pollen levels by zip   www.pollen.com/partners.asp   Free
Misc.   FluStar   Flu info by zip   www.flustar.com (look for the link called “Put FluStar on your website)   Free
Misc.   Amber Alerts   Ticker of active alerts   www.codeamber.org/ticker_code.html   Free
Misc.   Movie Listings   Listings by city or zip   www.google.com, www.yahoo.com   Free
Blogging   Blogger   Staff members can set up their own blogs, linked from your site   www.blogger.com   Free
Social networking   MySpace, FaceBook   Staff members can set up their own pages, linked from your site   www.myspace.com, www.facebook.com   Free
Bookmarking   AddThis   Spreads your content across the Web by making it easier for your visitors to bookmark and share it with other people   www.addthis.com   Free
Counter   [Various]   Track page views and visitors on each page   Enter “free hit counter” in your favorite search engine   Free with ads