SMRP 53: Inside the RAB Pt. 2 – Annette Malave

This time out, we chat with RAB’s senior vice president of insights, Annette Malave, whose team generates and organizes all kinds of data about radio, other media, and scores of business categories. Annette makes a bewildering mountain of information into a bunch of hills that RAB members can use to make more and bigger sales. (Even non-members can benefit; Annette tells you how.)

Show Notes