Regional Reps Corp., the country’s oldest and one of the largest independent sales representatives specializing in small and medium market radio stations, has signed an exclusive representation agreement with Powell Broadcasting in Panama City. Regional Reps also represents the Powell Broadcasting stations in Sioux City, IA.
Regional Reps Corp. will handle national sales for WASJ-FM (adult hits), WKNK-FM (Country), WPFM-FM (Rhythmic CHR) and WRBA-FM (Classic Rock). Ira Rosenblatt, Market Manager of the Powell Broadcasting stations in Panama City, FL, remarked, “I’m extremely excited to be a part of the Regional Reps family. Regional Reps has successfully represented our radio stations in Sioux City, IA, for some time and, based on their level of professionalism, I fully expect that we will be able to duplicate that success. In the short time we have been working together Regional Reps has shown me that they have the ability to combine both transactional and relationship business which will allow local Radio stations like ours to grow business exponentially.”