New rep. New client.

GMPT Media, the joint venture between Gen Media Partners and The Tacher Company, has signed Magnum.Media’s 16 Wisconsin radio stations to exclusive national ad sales representation. Magnum.Media Founder Dave Magnum said he’s “enthused” and added, “GMPT is bullish on radio and so are we.” GMPT’s Joe Costello noted, “GMPT Media is gratified at the confidence this solid family-owned company is showing in GMPT to help them drive revenues now and in the future.”