NAB Supports Posting Contest Rules Online

First, group owner Entercom petitioned the FCC to ask that contest rules be made available online. The NAB followed up with its own filing in support of Entercom’s position, saying, “In 1976 [the last time the current rules were revised] there were no fax machines, no e-mail, no Internet, no personal computers, no smartphones and no convenient way to communicate contest terms to broadcast audiences other than on-air. Today, the public expects to be able to access information over the Internet via computers, tablets, hand-held devices and smartphones. Communication is expected to be crisp, concise and brief. Consumers have many choices for entertainment, information and news and will flip from one to another if their expectations are not met.”

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