LRN scores ex-WW1 talent

Swick

Local Radio Networks (LRN) expands its 24/7 format team with the addition of three execs from Westwood One. Chris Reeves is the new LRN executive vice president, programming & operations; Chris Hatton becomes director, 24/7 creative services; and Jonathan Steele becomes director, programming operations. Local Radio Networks runs 12 formats using its proprietary Radio Velocity Control (RVC) technology, which the company says gives affiliates “maximum control and localization.”

According to Steve Swick, chief executive officer of Local Radio Networks, “It was very strategic in our planning to bring industry-known, high-caliber radio professionals with 24/7 format expertise to our expanding team. Chris, Jonathan, and Chris grasp the challenges of independent broadcasters, and understand their need for top-quality 24/7 programming with superior localization and owner/operator control features that allow them to better serve their markets. Our formats and proprietary technology are designed specifically with the local broadcaster in mind.”

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