Tools for Localism

Act Now to Preserve Your Business!

The deadline for comments on the FCC’s Notice of Proposed Rulemaking (NPRM) for its “localism” proposals is fast approaching—comments are due March 14 and Reply Comments are due April 14. According to Jon Yinger, who took it upon himself to create two web sites to facilitate comments, HelpRadioNow.com and SaveChristianRadio.com, “Most folks visit [our sites] for less than a minute and leave. I am not sure anyone is staying around to fill out a comment form or download the information. The secular site has had about 900 visits and the Christian site is at 1200—far short of the flood of complaints I wanted the Commission to see. The NAB and NRB [National Religious Broadcasters] have yet to do anything with this site.”

To help you and your listeners get the word out about “MB Docket No. 04-233, Comments in Response to Localism Notice of Proposed Rulemaking,” SMRN has created banner ads you can download and post on your web site. In addition, Rod Schwartz of Grace Broadcast Sales has written a piece of radio copy that you can use as-is, or as a thought-starter for your own. Click on the hyperlinks to access these tools.