Category: The Last Word

Jumping In with Both Feet

As I mentioned in last week’s issue, my attendance at the Podcast Movement conference instilled in me a much better understanding of the dynamics and the relevance of this evolving sub-medium. As I write this, the “Small Market Radio Podcast”…

Missing in Action

The lineup for the Radio Show looks awesome, as usual, but I have to note one glaring omission. It seems that after decades of declining effort and interest, the venerable Idea Swap has finally been laid to rest. (If it’s…

The New Frontier

The year was 1982. I was living in Iowa, my consulting practice was thriving, and I was a year away from taking on the newsletter and two years away from owning my first stations. A fellow named Jerry Yellin was…

Pressure Tactics

Now that NextRadio has released an iOS version of its app, those of us who have not been 100% loyal to the cause can participate in the coming sea change. I’ll admit it: I turned in my Android device for…

Digital Uncertainty

Well, the IAB has released the latest numbers trumpeting the continued dramatic growth of interactive (read: digital) advertising. They announced that the first quarter of 2017 delivered the highest-ever first-quarter earnings for digital advertising in the United States, reaching over…

Musical Chairs at the Commission

We are glad to see Jessica Rosenworcel renominated to her post at the FCC. She didn’t make a lot of headlines, but she represented her party well in the partisan environment that is the Commission. We are concerned, however, about…

A World without Culture

I don’t know about you, but I think noncommercial radio is a thorn in our side. In Southeast Iowa, we had a very popular local public radio station that siphoned significant dollars and, although I can’t prove it with ratings…

Once More into the Breach

A couple of years ago we thought we had this thing handled, but the new administration is undoing a lot of things, and Net Neutrality is one of them. For whatever reason, prevailing wisdom has it that we can trust…

Fighting the Good Fight

It’s always a delight to spend time with my friend Bud Walters, and we had just such an opportunity at the fantastic gathering of good broadcasters at Larry Fuss’s Las Vegas home before the start of the NAB convention. Almost…

Chicken Soup for the Radio Soul

One of the best sessions at the NAB was not at the NAB: the gathering of broadcasters at the annual Larry Fuss shindig, this year held at his home in Las Vegas on Sunday afternoon. As a successful small-market broadcaster,…