Category: The Last Word

Pressure Tactics

Now that NextRadio has released an iOS version of its app, those of us who have not been 100% loyal to the cause can participate in the coming sea change. I’ll admit it: I turned in my Android device for…

Digital Uncertainty

Well, the IAB has released the latest numbers trumpeting the continued dramatic growth of interactive (read: digital) advertising. They announced that the first quarter of 2017 delivered the highest-ever first-quarter earnings for digital advertising in the United States, reaching over…

Musical Chairs at the Commission

We are glad to see Jessica Rosenworcel renominated to her post at the FCC. She didn’t make a lot of headlines, but she represented her party well in the partisan environment that is the Commission. We are concerned, however, about…

A World without Culture

I don’t know about you, but I think noncommercial radio is a thorn in our side. In Southeast Iowa, we had a very popular local public radio station that siphoned significant dollars and, although I can’t prove it with ratings…

Once More into the Breach

A couple of years ago we thought we had this thing handled, but the new administration is undoing a lot of things, and Net Neutrality is one of them. For whatever reason, prevailing wisdom has it that we can trust…

Fighting the Good Fight

It’s always a delight to spend time with my friend Bud Walters, and we had just such an opportunity at the fantastic gathering of good broadcasters at Larry Fuss’s Las Vegas home before the start of the NAB convention. Almost…

Truth to Power

I want to commend FCC chairman Ajit Pai for his message-within-a-message in response to the letter sent by the members of the Senate Commerce Committee (see the article earlier in this issue). His monosyllabic responses to the six bloated questions…

The Google Revolution

To set the stage, here are two blog posts from veteran ad man Bob Hoffman: Google Faces a Revolt San Francisco, March 19, 2017—It was reported last Friday that several major advertisers were canceling all advertising on Google platforms in…

What Are We Afraid Of?

This whole digital thing has had us distracted for far too long. While I stand by my early-adopter championing of the Internet as a logical line extension for radio, I see radio stations struggle with their online presence—be it their…