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About Us
The
Small Market Radio Newsletter was started in 1983 by
Bob Doll, a prominent radio man who
by that time had owned several small market properties in the Midwest. In
thinking about the industry and how he could contribute to it, he realized
there was no publication that specialized in the concerns of the small
market radio broadcaster.
Before he published the first issue, Bob
decided to visit small market operators across the country to get a better
feel for what some of those concerns were. Not only did he get a feel for
what was going on in small market radio all over the United States, but he
began gathering the profiles of fascinating small market broadcasters that
have been an important and popular part of the newsletter from the very
beginning.
The first issue of Small Market Radio
Newsletter came out in May of 1983. It was composed on a rusty old
typewriter and duplicated by a discount printer in Bob's home town of
Otsego, Michigan. It may have looked funky, but the content struck a chord
with small market radio people everywhere; the newsletter was off and
running.
As time went on, vendors to the radio
industry approached Bob about advertising in the publication. He wanted to
keep the editorial pages free of advertising, so the Ad Pages were born - a
front-and-back center sheet containing a mix of display and classified ads
from stations looking for people to equipment manufacturers selling their
wares.
In
1993, Bob approached
Jay Mitchell with the idea of Jay
taking over publication of the newsletter. At that time Jay had been in the
consulting business for over 15 years, and saw the advantages of spending
less time on the road and more time with his family - and talking to small
market broadcasters all over the country every week. So, nearly ten years to
the issue from Bob's first edition, Jay took over publication of SMRN.
Currently the newsletter goes to small
market broadcasters in the U.S., Canada and even the Pacific Rim ... to
vendors to the industry ... to music licensing firms ... and to state and
national broadcast associations.
For more information about the SMRN
editorial team,
click here. |